Results&Time

So yesterday I came across this great article about how "we often assume that the number of hours spent at work are an indication of one's effort, interest, and accomplishment. However, in reality, the greatest ideas and the execution of these ideas happen in spurts. The best ideas often do not require a lengthy conception, and the most productive days are seldom the longest." Now, I don't fully agree with the entire article but it definitely made me think and what reminded me of it today was a project I started this afternoon.

In staff meeting today we talked about some exciting stuff happening with ProvideHope.com and in the midst of the conversation someone mentioned that a logo would need to be designed for branding purposes. As usual, I wrote it in my sketchbook and we continued the meeting. After, I sat down at my computer and searched around the web for about 30 minutes or so for logo inspiration/trends. After I felt that I had a pretty good direction of where I wanted to go, I opened Adobe Illustrator (graphic design program) and just began to hash things out. An hour and half or so later I was receiving input from some staffers, here & here.

For me, logo design can be an intimidating and fun project all rolled into one energetic ball. A logo represents a product, it can be anything or anyone and will carry a positive or negative connotation depending on what's being offered, the way it's offered and the customer service behind the product. That sounds like it could relate to the Christian world...but that's another post :-)...all in all I was happy with what I created in a little over two hours. Here is just a small piece of what I came up with.